BAB 1. Produk (Chapter1.Product)
Summrized by Anita Wijayanti (Graduated Program of Management and Business Bogor Agricultural University, Bogor Indonesia )
Based on Ujang Sumarwan, et al ( 2009 ) Pemasaran Strategik : Strategi untuk pertumbuhan dan penciptaan nilai bagi Pemegang Saham ( Startegic Marketing : Strategy for Corporate Growth and Share Holder Value )
Summrized by Anita Wijayanti (Graduated Program of Management and Business Bogor Agricultural University, Bogor Indonesia )
Based on Ujang Sumarwan, et al ( 2009 ) Pemasaran Strategik : Strategi untuk pertumbuhan dan penciptaan nilai bagi Pemegang Saham ( Startegic Marketing : Strategy for Corporate Growth and Share Holder Value )
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